Adam J. Siegelheim is a Shareholder and member of the Business & Corporate and Franchise Groups. Mr. Siegelheim’s practice includes the representation of companies and non-profit organizations on a variety of issues including entity formation, financing, intellectual property, real estate, mergers and acquisitions, and insurance coverage matters. Mr. Siegelheim’s franchise practice includes the representation of franchisors and master franchisees in various matters, including the preparation of disclosure documents and franchise agreements, state registrations, and compliance with applicable federal and state regulations.
Adam J. Siegleheim, member of Stark & Stark's Franchise Group, attended the 2011 International Franchise Expo's Annual Convention February 13-16, 2011 in Las Vegas, Nevada. In this podcast, Mr. Siegelheim meets with Thomas Scott of Brand Journalists. Mr. Siegelheim and Mr. Scott discuss how to use social media outlets in order to strategically grow your brand and drive qualified traffic to your franchise.
You can listen to the full podcast online here.
Adam J. Siegelheim, member of Stark & Stark's Franchise Group, attended the 2011 International Franchise Expo's Annual Convention February 13-16, 2011 in Las Vegas, Nevada. In this podcast, Mr. Siegelheim meets with Paul Segreto of Franchise Essentials. Mr. Siegelheim and Mr. Segreto discuss social media and how franchisors can utilize social networking applications, such as Facebook, Foursquare, LinkedIn and Twitter, to enhance their brand.
You can listen to the full podcast online here.
Adam J. Siegelheim, member of Stark & Stark's Franchise Group, attended the 2011 International Franchise Expo's Annual Convention February 13-16, 2011 in Las Vegas, Nevada.
During the convention, Mr. Siegelheim interviewed Ricardo Roman, V.P. of Strategic Alliance for Caliper. Mr. Siegelheim and Mr. Roman discuss a presentation Mr. Roman recently gave entitled, "The Psychology of the Successful Franchisee." Mr. Siegelheim and Mr. Roman also discuss the value of franchisors utilizing assessment tools when meeting with potential franchisees.
You can listen to the podcast online here.
Stark & Stark Franchise attorney, Adam J. Siegelheim, presented a seminar Wednesday June 9, 2010 entitled, Are Your Franchisees Your Employees? The webinar discussed the recent case, Awuah v. Coverall N. Am., Inc., in which the court held that certain franchisees were the franchisor's employees. In determining that the franchisees were employees, the court applied the "ABC" test, which is used by 26 states, including New Jersey. Mr. Siegelheim discusses the Coverall case, and how this decision may impact franchisors who sell franchises in Massachusetts and other states.
Are Your Franchisees Your Employees? from Stark & Stark on Vimeo.
This installment of the New Jersey Legal Update podcast is an interview with Adam J. Siegelheim, member of Stark & Stark's Franchise group, and Harvey Homsey, Vice President Franchise Systems for Express Employment Professionals, at the 2010 International Franchise Association Convention in San Antonio, Texas.
Mr. Siegelheim and Mr. Homsey discuss pros and cons of mentor-protégé programs, an overview of how to start a program, what makes someone a good mentor, and what the necessary elements of a successful mentor-protégé relationship are. Mr. Siegelheim and Mr. Homsey also discuss how the current economic climate, the franchise industry and your specific market can affect the relationship.
You can download the full podcast here.
This installment of the New Jersey Legal Update podcast is an interview with Adam J. Siegelheim, member of Stark & Stark's Franchise group, and Larry Carnell, Vice President of Business Development for BeneTrends, Inc., at the 2010 Franchise Expo South in Miami, Florida.
Mr. Siegelheim and Mr. Carnell discuss how to access capital in order to fund your franchise, including using your retirement fund.
You can download the full podcast here.
This installment of the New Jersey Legal Update podcast is an interview with Adam J. Siegelheim, member of Stark & Stark's Franchise group, and Greg Nathan, Managing Director for Franchise Relationship Institute, at the 2010 International Franchise Association Convention in San Antonio, Texas.
Mr. Siegelheim and Mr. Nathan discuss the differences between the franchise industry in the United States and Australia. Specifically, they discuss the pros and cons of focusing on unit sales versus focusing on franchisee follow-up and relationship building.
You can download the full podcast here.
This installment of the New Jersey Legal Update podcast is an interview with Adam J. Siegelheim, member of Stark & Stark's Franchise group, and Paul Rocchio, Director of Development & Member Services for the International Franchise Association, at the 2010 Franchise Expo South in Miami, Florida.
Mr. Siegelheim and Mr. Rocchio discuss the economic outlook for 2010 in relation to franchising in the wake of the current economic downturn. Mr. Siegelheim and Mr. Rocchio also address the many benefits available to new and existing franchisors as member of the International Franchise Association.
You can download the full podcast here.
This installment of the New Jersey Legal Update podcast is an interview with Adam J. Siegelheim, member of Stark & Stark's Franchise group, and Joseph D. Ornellas, President of Orion Franchise Consulting. Mr. Siegelheim and Mr. Ornellas discuss the most common question associated with franchising: Is my business franchise-able?
Mr. Siegelheim and Mr. Ornellas discuss key things to consider when you have decided to expand your business through franchising, including, intellectual property rights, how to determine your projected return on investment and the best way to set up your system of operation which will run your franchise and in the end make it profitable for you.
You can listen to the full podcast online here. (8.4 MB)
Adam J. Siegehleim, member of Stark & Stark’s Franchise group, has created a short web video entitled How to Franchise Your Business In Plain English. The video, inspired by CommonCraft, explains the step-by-step process of turning your business into a successful franchise system. How to Franchise Your Business in Plain English was first shown to the attendees of the 2009 Franchise & Financing Expo in Boston, Massachusetts June 6-7, 2009.
How To Franchise Your Business In Plain English from Stark & Stark on Vimeo.
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